Biofach: the future of brand loyalty
2022-11-11
Together with futurologist Max Thinius, the trade fair duo consisting of BIOFACH, the World’s Leading Trade Fair for Organic Food, and VIVANESS, the International Trade Fair for Natural and Organic Personal Care, is investigating the future of the food and health sector. In light of the latest developments in buying behaviour and brand loyalty, they’re examining the opportunities associated with ongoing digitization. How do organic brands and associations position themselves to be fit for the future?
